{"product_id":"research-methodology","title":"Research Methodology","description":"\u003cp data-start=\"24\" data-end=\"421\"\u003e\u003cem data-start=\"24\" data-end=\"46\"\u003eResearch Methodology\u003c\/em\u003e is a comprehensive and student-friendly textbook that provides a clear understanding of the systematic processes involved in conducting research in business and related fields. The book introduces fundamental concepts such as the meaning, objectives, and types of research, along with the step-by-step research process and essential principles of ethical research practices.\u003c\/p\u003e\n\u003cp data-start=\"423\" data-end=\"889\"\u003eIt covers important areas including research design, sampling techniques, and methods of data collection such as observation, interviews, and questionnaires. The book also explains data processing and analysis techniques, including classification, tabulation, and basic statistical tools, helping learners interpret data effectively. In addition, it guides readers on hypothesis formulation, report writing, citation practices, and presentation of research findings.\u003c\/p\u003e\n\u003cp data-start=\"891\" data-end=\"1197\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe content is presented in a clear, structured, and application-oriented manner, supported by examples and practical insights. This book serves as a valuable resource for students and learners aiming to develop strong research skills and apply systematic approaches to problem-solving and decision-making.\u003c\/p\u003e","brand":"Prime Publishing House","offers":[{"title":"Default Title","offer_id":52806386450751,"sku":null,"price":113.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4071\/8399\/files\/2_SYBBA_SemIII_ResearchMethodology_1.jpg?v=1776522864","url":"https:\/\/primebookss.in\/products\/research-methodology","provider":"Prime Publishing House","version":"1.0","type":"link"}