{"product_id":"essentials-of-e-commerce","title":"Essentials of e-Commerce","description":"\u003cp data-start=\"22\" data-end=\"330\"\u003e\u003cem data-start=\"22\" data-end=\"48\"\u003eEssentials of E-Commerce\u003c\/em\u003e is a comprehensive and practical guide that introduces the fundamental concepts and emerging trends in the digital business environment. Designed to provide a clear understanding of online commerce, the book presents key topics in a simple, structured, and student-friendly manner.\u003c\/p\u003e\n\u003cp data-start=\"332\" data-end=\"678\"\u003eThe book covers important areas such as the evolution and types of e-commerce, business and revenue models, website planning, online store management, and digital marketing strategies. It also explores e-payment systems, security measures, logistics, customer relationship management, and the latest developments shaping the future of e-commerce.\u003c\/p\u003e\n\u003cp data-start=\"680\" data-end=\"877\"\u003eWith a strong focus on real-world applications, the text includes practical insights, examples, and case-based learning to help readers understand how e-commerce operates in today’s dynamic market.\u003c\/p\u003e\n\u003cp data-start=\"879\" data-end=\"1083\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eAn ideal resource for learners and aspiring entrepreneurs, this book equips readers with the knowledge and skills required to understand, manage, and succeed in the fast-growing world of digital commerce.\u003c\/p\u003e","brand":"Prime Publishing House","offers":[{"title":"Default Title","offer_id":52708494573887,"sku":null,"price":122.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/4071\/8399\/files\/Essentialsofe-Commerce_DrSwapnilVMishra_1.jpg?v=1775648646","url":"https:\/\/primebookss.in\/products\/essentials-of-e-commerce","provider":"Prime Publishing House","version":"1.0","type":"link"}